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CONNECTIONS 

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MARKETING STRATEGY &
TEAM FACILITATION

Organizations need compelling communications strategies that cut through market noise, build their brand, and inspire prospects and clients to take action. They also need cohesive, skilled, and engaged teams to accomplish business goals and objectives. Teams that are supported by the kind of facilitation and leadership that enhances their performance and drives results.

 

That’s where I come in. I help organizations craft clear, compelling communications that resonate with audiences and drive growth — whether through content strategy, premier writing services, or fractional communications leadership. My background in intercultural communication and agility strengthens every project, ensuring your messaging resonates across cultures and supports teams working in diverse environments. I also provide facilitation of company‑developed training programs, giving teams the tools and confidence they need to perform at their best. With two decades of experience as a writer, strategist, and corporate marketing leader, I bring creative expertise and a partnership‑driven approach to every project, becoming a trusted extension of your team.

LET'S WORK TOGETHER

Do you need content that captures attention, builds brand awareness and trust, and inspires action? Fractional communications leadership to guide your teams through strategy and execution? Or facilitation that helps your teams grow and perform with confidence? Connect with me below. Whether your organization is a nonprofit, a small business, or a large corporation, I’d love to partner with you.

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WAYS I CAN HELP

I’m pleased to offer the following services to help your organization strengthen its brand, engage audiences, and empower teams:

Brand Voice & Messaging Development

Helping your organization define and refine a clear, consistent brand voice—shaping and elevating the kind of business storytelling, executive messaging, and internal and external content/communications that align teams, build trust, and advance business goals.

Content Strategy & Editorial Leadership

Developing the high-impact strategy and structure behind your content and communications initiatives—helping you plan, organize, and deliver everything from short‑form messages and social content to articles, reports, and long‑form storytelling, so everything you publish is consistent, effective, and aligned with your goals.

Premier Writing & Content Development

Crafting high‑quality writing across the full spectrum of platforms and content types—ensuring your communications are clear, compelling, and aligned with your brand, from short‑form copy and social content to blog posts, articles, reports, speeches, scripts, and email marketing. My expertise in intercultural communications positions me to both craft culturally relevant content for diverse global audiences and refine English copy translated from other languages to ensure it resonates and drives results in English‑speaking markets. I also create simple, phone‑shot social videos with voiceover—authentic, story‑driven pieces that humanize your business by showing it as it really is, whether it's the people behind the work or the everyday atmosphere of your space.

Facilitation, Training & Group Experience Leadership

Leading engaging workshops, facilitated sessions, and people‑centered group experiences that build skills, strengthen teams, and create a welcoming, supportive environment—including communication and writing workshops, intercultural training, onboarding programs, retreats, and leadership development sessions that help people settle in, feel welcomed, and fully engage with the experience ahead. My background leading teams, facilitating staff trainings, and working closely with diverse global groups helps me create welcoming, well‑supported group experiences across a range of settings.

 

Creative Production & Project Management
Guiding creative projects from concept to completion—partnering with cross‑functional teams, agencies, and vendors to produce campaigns, multimedia content, and brand assets that are delivered on time, on message, and with a high standard of quality.


PR, Media Relations & Thought Leadership

Helping leaders and organizations share their stories with clarity and confidence—developing thought leadership content, press releases, multimedia news releases, content‑marketing work, executive messaging, and strategic narratives that elevate visibility, build credibility, and strengthen brand reputation across audiences and channels. I also build strong media relationships and pitch compelling story ideas, work that once helped one employer triple year‑over‑year media coverage through targeted outreach and narrative development.


Fractional Communications Leadership

Providing part‑time or interim communications leadership — aligning teams, shaping strategy, mentoring staff, and building the systems, processes, and messaging foundations that help diverse groups collaborate more effectively, streamline their work, and stay aligned with organizational goals. This work has helped teams operate more smoothly, strengthen brand messaging, and even achieve major milestones early—including one team that met 50% of its annual goals in the first quarter.

English Language & Cultural Training

I work with both individual learners and businesses—offering personalized English language training, U.S. cultural training, and intercultural communication skills development to help individuals, teams, and global organizations communicate more confidently across cultures.​  

TESTIMONIALS

"I'm an SEO expert & digital marketing strategist who has worked with many copywriters. It's a breath of fresh air to work with LisaMarie. Her talent is unmatched...In addition to strong writing skills, LisaMarie is also a fantastic project manager... she doesn't miss a single detail - and her strong eye for design is just the icing on the cake. She collaborates easily, is great with people and she manages and motivates designers and developers with energy and enthusiasm. She truly is one of the most talented women I have ever worked with. 

               

-- Alex Miranda, Wordpress SEO Consultant

I worked with LisaMarie on projects that were high-stakes, under extreme deadline pressure, and that required 100% accuracy. LisaMarie was consistently unflappable, delivering accurate work. She caught both the minute typos and larger inconsistencies in style or content. I was always delighted, and relieved, to hear that LisaMarie would be partnered with me on a project. I recommend her work highly and without reservation.                                           

-- Amy Kefauver, Editor - Questar Assessments

Lisa Marie and I have collaborated on a variety of projects together. My experience has shown her to be an exceptional writer and communicator, but also a collaborative, creative, and respected manager of people, content, and communications. Our industry moves fast and requires the management of multiple projects and visions, simultaneously. Lisa Marie handles these with skill and positivity, finding engaging human elements when telling stories about complex issues – and ways to blend varying (and sometimes conflicting) stakeholder expectations into cohesive pieces that address all needs. Her sharp eye for detail also comes in handy when collaborating on creative projects of all kinds, from infographics and ads to corporate videos.

- Ricardo Ramos Seyffert, Marketing Director -- SIRVA

RESULTS

  • Content Strategy & Development: Developed and led a content initiative that doubled one company's audience website engagement in its first quarter and increased web traffic 89.7% overall within one year

  • Creative Campaigns: Led the development and execution of a multi-channel marketing campaign that achieved a 160% increase in qualified marketing-driven leads and a 60% increase in marketing-generated signings

  • Brand Management: Collaborated in the corporate  rebranding of one company, overseeing all content-related aspects of the creative process, which led to a complete shift in market perception and earning the business a #1 ranking in their industry’s leading customer satisfaction survey

  • Earned Media Placements: Increased media placements by 200%, year-over-year, for one global company seeking to improve its global visibilty

Ready to get started? Let me help you get results, too.

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Content posted by Lisa Marie DeSanto is presented solely for general informational, educational, and entertainment purposes. The use of information on this website, the podcast, linked to content, or from coaching sessions is at the user’s own risk. It is not intended as a substitute for the advice of a physician, psychotherapist, or other qualified professional, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical or mental health condition they may have and should seek the assistance of their healthcare professionals for any such conditions.

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